CONTEST RULES

Rules for Restaurants and Customers: Compete, Earn Points, and Vote for the Best Burger During La Burger Week 🎉

How to Win

For Restaurants – Compete for the Best Burger (Top City/Regional Award)
For Restaurants – Climb the YUM Points Leaderboard
For Customers – Earn Points and Win Gift Cards

FOR PARTICIPATING RESTAURANTS: COMPETE FOR THE BEST BURGER TITLE

DATES
Contest period: September 1, 2025, at midnight PST until September 7, 2025, at midnight PST.

HOW TO ENTER
Encourage customers to vote by directing them to leburgerweek.com to vote for their favorite burger, helping your restaurant climb the leaderboard.

PRIZES
Best Burger Award: The top restaurant in each region wins the Best Burger title, with recognition on our website and year-round visibility.

WINNER SELECTION
Top 5 Regional Winners are selected by customer votes, with final rankings determined by a panel of three judges.
Top 5 National Winners are determined from the highest-ranked regional winners.

WINNER NOTIFICATION
Winners & media will be notified by email a week after the event.

FOR PARTICIPATING RESTAURANTS: YUM POINTS LEADERBOARD (PRESENCE VOTES)

DATES
Contest period: September 1, 2025, at midnight PST until September 7, 2025, at midnight PST.

HOW TO ENTER
Encourage in-store presence by having customers vote in-store to earn points on the YUM Points Leaderboard.

RECOGNITION
Top participating restaurants will be featured based on engagement and presence votes.

WINNER SELECTION
Top 5 RESTOYUMs Points Restaurants are determined by customer presence and in-store interaction.

WINNER NOTIFICATION
Winners & media will be notified by email a week after the event.

FOR BURGER LOVERS: CUSTOMER CONTEST

DATES
Contest period: September 1, 2025, at midnight PST until September 7, 2025, at midnight PST.

HOW TO ENTER
Earn points by interacting on leburgerweek.com during the contest. Points are earned by completing specific actions—details available on the site.

Win one of 5 prizes by accumulating the most points.

PRIZES 🎁

1st Place: $300 Gift Card
2nd Place: $200 Gift Card
3rd Place: $150 Gift Card
4th Place: $100 Gift Card
5th Place: $50 Gift Card

WINNER SELECTION
Top 5 scorers at the end of the contest period will be selected.
Tie-breaker: If there’s a tie, a random draw will determine the winner.

WINNER NOTIFICATION
Winners & media will be notified by email a week after the event.
Prizes will be mailed within two weeks after winners are notified.

HOW VOTING WORKS ☑️

Encourage your customers to vote for your burger after their meal or purchase by following these simple steps:

  1. Visit leburgerweek.com or use the provided QR code.

  2. Create an account in 1 minute.

  3. Find the restaurant you're looking for.

  4. Vote!

YUMs Points: Voting allows customers to earn YUM points that can be redeemed for more burgers. Restaurants with the most votes are highlighted on our website throughout the week and remain showcased year-round.

ADDITIONAL TERMS

Consent: Winners agree that their name and hometown can be shared publicly.
Limits: The contest administrators aren’t responsible for website issues, other costs related to prizes, or any interruptions.